MarkMonitor, the global leader in enterprise brand protection, offers comprehensive solutions and services that safeguard brands, reputation and revenue from As the Marketing Programs Manager, you’ll be responsible for implementing, measuring and optimizing marketing programs to drive enterprise revenue and lead targets. On any day, you’ll be involved with programs from a variety of disciplines – webcasts, podcasts, direct marketing, telemarketing, online and search advertising, and events. You’ll be the go-to person for establishing and maintaining a closed-loop marketing database within Salesforce.com, equipping the sales force with a strong leads pipeline and providing comprehensive program and lead analytics to continually improve the pipeline and optimize marketing efficiencies and expenditures.

You’ll work closely with colleagues in sales, marketing, product management, partner organizations and outside agencies to develop programs and all associated deliverables to make those programs a success.

Critical Responsibilities:

• 5 years plus B2B marketing programs experience.
• Deep analytical skills required; a thorough knowledge of Salesforce.com and Excel are musts.
• A commitment to driving & demonstrating ROI.
• Experience developing & implementing program measurement systems.
• A track record of successfully promoting commercial software, meeting or exceeding lead generation goals.
• Direct marketing experience required in either a client or agency setting.
• Strong project and vendor management skills with demonstrated ability to deliver on-time and on-budget.
• Excellent communicator, both in written and verbal form.
• Excellent knowledge of direct and value-added channel sales and experience driving marketing, lead generation and sales programs through these channels.
• Enterprise software and security industry experience preferred.
• Experience marketing in international geographies preferred.
• BS/BA required.

Required Personal and Professional Attributes:

• Motivated self-starter with a consistent record of exceeding standards and expectations.
• Pragmatic, analytical, good at prioritization and trade-offs.
• Ability to think strategically and willingness to act tactically.
• Attention to detail and commitment to quality.
• Experience leading and working on cross-functional teams.
• Energetic, ability to work in a fast-paced environment under deadline.
• Exceptional written/verbal communication and interpersonal skills.
• Personal interest in and love for new marketing approaches enabled by Internet technologies.

Why Our Company?

• You are passionate about enterprise software, and ready to make a major impact in how a new category is born and shaped.
• You are energized working in a startup environment.
• You are ready to work with a proven, experienced team to build the next major software solutions company and software category.

Apply Now :

Qualified candidates are invited to send a resume and letter of introduction indicating wage requirements to jobs@markmonitor.com. We regret that we are unable to respond to individual phone calls. No unsolicited agency resumes.

MarkMonitor is an equal opportunity employer.